Part 1 of 3 Whoa…it’s sure been busy here around The New PPC office. Last week we did a presentation at Mike Filsaime’s event in Long Island. It was really weird standing in front of a group of the biggest marketers in the online marketing world and showing them what we’ve been up to with our PPC stuff… The weirdest part was seeing the looks of amazement on their faces. We actually stunned the “gurus”. And we decided that this information should NOT be limited to the people who attended that $5000 per ticket workshop…so we put all the information into a new video for you. The video starts with a few basics (hey, even some top marketers are just NOW getting started with PPC)… and then we quickly show you the thing that got everybody in Long Island all lathered up… “The Perpetual Keyword Money Machine” Yeah, we know, it sounds a little “hypey”. But check out the video and see for yourself that it’s a great description. Nothing for sale in the video, and you don’t have to give us your email address: Here’s a sample of what’s in this video… – Broad Matching. How to avoid losing money by choosing the wrong keywords. – Phrase Matching… and the secret of grouping words together to lower your PPC costs and raise your ROI immediately. – Exact Matching. It is what it says… how to show people exactly what they’re looking for. And nothing else. – Negative Keywords and how you can “screen” your traffic. Only pay for profitable clicks, not for the money-suckers …
Tag Archives: Google Adwords
The New PPC – Video 4 – Advanced AdWords Strategies – Part 1
3 Keyword Bidding Tips with Google AdWords with Kate Morris
Search expert Kate Morris provides 3 tips for bidding on keywords with Google AdWords. (1) Don’t try to be No. 1, get a lower position for higher conversions at lower cost. (2) Vertically align your paid ad to your organic listing for synergistic effect. (3) For local businesses use geotargeting and dayparting to lower bid costs.
Google AdWords & Perry Marshall: An advanced “landing page” tweak that boosted CTR.
Perry Marshall describes a change a client made to his *landing page* which helped his clickthrough rate go up. It’s an advanced tip that takes some tweaking to make work, but can be highly effective. To get this whole series on DVD & Audio CD, visit: www.GladiatorClubVideos.com
Split testing landing pages with Google Adwords
In this video, the Anti Marketing Guru shows a neat trick where you can split-test landing pages purely from your Google Adwords a In this video, the Anti Marketing Guru shows a neat trick where you can split-test landing pages purely from your Google Adwords account, with no extra software or tracking.
Setup YouTube Sponsored PPC Search: The New Google Adwords
www.billmcintosh.tv Watch this step-by-step video about how to setup a new YouTube account and start advertising on YouTube’s Sponsored search (If you’ve already got a YouTube account, skip forward a little bit). Then Tune in to my live Internet marketing broadcast @ 6:30 PM Pacific Standard Time every Tuesday… I’ll give out tips and tricks on using Sponsored Search. Head on over to: www.billmcintosh.tv To watch live, or subscribe to my online marketing newslatter where I’ll teach you about ppc (pay per click), adsense, affiliate programs, SEO (search engine optimization) and more. I’ll also announce every time I’m going live on my online marketing show and will take your questions on the air. See you there!
Google AdWords Strategy – Part 1: Relevance
With permission from the Google AdWords Guide: Novice to Expert to Superhuman – http://www.AdwordsCampaign.net
1. RELEVANCE
A primary aim is to reduce your cost per click (CPC). Google will favour you with a low cost per click if you master the concept of relevance. If you don’t, your pay-per-click rate will be high, your profits will suffer, your campaigns will probably fail, and your competitors will beat you.
Google AdWords – 3 Tips To Achieve Greater Success
As the owner of an Internet based business, knowing how to drive traffic to your website is one of your most important responsibilities. If you do not have any traffic you will not get any sales. With this in mind, whatever kind of business you are in, traffic has to be your priority. This article will focus on Google AdWords pay per click advertising, known as PPC, which is an ideal way of targeting traffic to your website. However, in order to avoid the many pitfalls, which may be just around the corner, you need to have some knowledge about what you are doing.
Google Adwords Plus a Squeeze Page Equals Thousands!
Would you love having your website, or affiliate opt-in page on the first pages of every search engine? That would be awesome, right? The beauty of the internet is you could be sleeping while the money is pouring into your bank account.
Well, what I was talking about having your page on the first page, the way you can do this is by using Pay Per Click (PPC from here on out) Advertising.
